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Navy Yellow astronaut

Build, launch and grow digital products with one focused team.

We help startups and growing companies design, build and communicate digital products through one product-focused team.

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Trusted by ambitious brands.

Rocket launching

Our Product Process

1.

Discover

We start by understanding your product, business goals, users and priorities. Every engagement begins with clarity not assumptions.

2.

Strategy

Together we define priorities, map opportunities and create a clear execution roadmap for the next phase of your product.

3.

Design & Build

We design user experiences, interfaces and product communication while collaborating closely with development to turn ideas into reality.

4.

Launch

From landing pages and product assets to campaigns and go-to-market support, we help you launch with confidence.

5.

Improve

Products evolve. We continuously optimize, iterate and support your team through every stage of growth.

What we help you achieve

Spaceship in flight

Launch faster

Ship products without waiting months to assemble a team.

Grow smarter

Improve user experience, conversion and product communication continuously.

One partner

Strategy, design, development and product communication under one roof.

What working with us feels like

Sprint planning

We define priorities together.

Execution

Our team designs, builds and delivers.

Continuous improvement

Every month we iterate based on product goals.

Orbiting galaxy

Your external product team.

One monthly subscription. Strategy, design, development and product communication.

From product strategy and UX to development and product communication—we help ambitious companies launch, improve and grow digital products without the overhead of building a full in-house team.

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How we help product teams

Our Product Capabilities

From strategy to launch and continuous improvement, we provide everything ambitious product teams need to build, ship and grow with confidence.

Product StrategyProduct DesignProduct DevelopmentProduct CommunicationProduct Growth
Zaden exhibition stand and banners positioning an AI software product

Product Strategy

Turn ideas into clear product direction.

Product Discovery

User Research

Product Positioning

Customer Journey Mapping

Go-To-Market Support

Product Roadmaps

StrutCamp brand identity system across tote bag, print and stationery

Product Design

Interfaces people understand at a glance.

UI/UX Design

Design Systems

Prototyping

Web Design

Brand Identity

Custom Illustration

Health Monitoring Service website shown on desktop, tablet and mobile

Product Development

Built to ship, built to scale.

Web Development

Webflow Development

Front-End Build

CMS & Integrations

Performance & SEO

QA & Launch Support

Gatorade Fuels You Forward campaign creative

Product Communication

Tell the product story clearly.

Messaging & Positioning

Landing Pages

Motion Graphics

Video Editing

Marketing Assets

Social Content

Maximalium retail display, product range and roll-up banners

Product Growth

Iterate on what the data shows.

Conversion Optimisation

A/B Testing

Analytics

Product Analytics Review

Retention Support

Monthly Strategy Review

Learn more about our services

One team. Every stage.

Whether you're validating an idea, preparing a launch or improving an existing product, we integrate strategy, design, development and communication into one continuous workflow.

No handoffs.

No silos.

No unnecessary overhead.

Why founders choose Navy Yellow

Building a product requires more than great design. It requires a team that understands business goals, user needs and fast execution.

We combine product strategy, design, development and communication into one continuous workflow—helping startups and growing companies move from idea to launch without managing multiple vendors.

Think of us as your external product team, focused on shipping work that creates business value—not just deliverables.

Building products is complex. We combine strategy, design, development and communication into one product workflow.

No handoffs.

No silos.

No unnecessary overhead.

Choose your plan

One monthly subscription. Pause or cancel any time.

GLOBAL

For early-stage startups preparing to launch.

Ideal for founders validating ideas, building MVPs or launching their first product.

Product Design

Landing Pages

Web Development

Product Communication

1 Active Request

48h Average Turnaround

Pause or Cancel Anytime

$4,999

90 hours/month

Best for launching with confidence.

INTERSTELLAR

For companies scaling products across teams and markets.

Senior product support for companies that need a long-term strategic partner.

Product Strategy

Product Design

Development Support

Product Communication

2 Active Requests

Priority Scheduling

36h Average Turnaround

Monthly Strategy Review

$14,999

320 hours/month

Built for long-term product growth.

Built for long-term partnerships.

We intentionally work with a limited number of product teams to ensure every client receives senior attention, fast execution and consistent strategic support.

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Why product teams choose Navy Yellow

In-house team

Less flexibility

Navy Yellow

More flexibility

Time to start

4-8 weeks to recruit, hire and onboard

Start within days

Team

Hire and coordinate designers, developers and marketers separately

One integrated product team

Software & Tools

Adobe CC (+$720/user/year), Figma (+$900/editor/year), Webflow (+$588/site/year) and other software costs

All professional tools included

Hiring Cost

Recruiter fees: $5,000-20,000 per hire + onboarding costs.

No hiring. No onboarding.

Monthly Flexibility

Fixed salaries regardless of workload

Scale your subscription as priorities change

Management

Multiple people, meetings and handoffs

One workflow. One point of contact.

Expertise

Build the team role by role

Senior product specialists from day one

Investment

Salaries + software + HR + hiring + management overhead

One predictable monthly subscription. No hidden costs.

Build products—not internal departments.

Focus on growing your business while we become your external product team.

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Trusted by ambitious brands.

Why companies choose Navy Yellow

They simply nailed it. They took our idea of a simple, sleek animation and turned it into something that perfectly showcased how easy it is for customers to choose and buy rims on our site. The minimalistic style aligned perfectly with our brand, and the final result not only looked amazing but also boosted our sales. Simple, professional, and effective.

Weis Adler

Blue design shop

NavyYellow was a fantastic partner in creating our website. Their modern, minimalist design, paired with engaging animations and custom illustrations, perfectly represents our brand. The team’s dedication, creativity, and collaborative approach made the process smooth and enjoyable.

Liam Carter

Digitaz

It was a pleasure working with NavyYellow on our healthcare tech website. Their human-centric approach and attention to detail brought warmth and innovation to the design. The branding and functionality exceeded our expectations, and their team made the experience seamless and enjoyable.

Emily Hayes

Health tech

Working with NavyYellow was great. They took our idea for Tyro Sportswear and turned it into a brand that really stands out. From the logo, billboards and apparel, everything looks awesome. They made the whole process easy and we’re really happy with the final result. We’re excited to see the brand take off.

Gordana

Tyro Sportswear

A comprehensive brief with a number of brass and assets that needed to be created for different projects. Everything was challenge but Nik and his team always approached the tasks with the mindset of what was possible and delivered. I always focus on the relationship with suppliers and his team have always maintained standards because of the effort in all areas. It’s like have an internal member of the team.

Jamie Edwards

Manchester Giants Basketball Club

We had a clear vision for Swirl Drinks, but bringing it to life was a challenge—we needed every detail to feel just right. The level of precision, the way our ideas were refined and enhanced, it was beyond what we imagined. Every element, from the packaging renders to the promotional images, felt like an extension of our brand’s essence. Expectations? Exceeded. Every step of the way.

Rick Tran

Swirl Drinks

We came to NavyYellow with a clear vision—speed, power, and unstoppable energy. And what they delivered went beyond our expectations. The ad’s pace was electrifying, and the visuals bold enough to make NYC feel alive. They understood the essence of Gatorade and brought it to life in a way that felt real, intense, and impactful. It wasn’t just an ad. It was an experience.

Gatorade

Pepsi

Capturing the essence of our Christmas tradition was an incredibly important task for the Novak Djoković Foundation. The final reel beautifully captured the entire journey—from the thoughtful packing of the gifts to the priceless smiles of the children who received them. The end result exceeded our expectations and truly reflected the core values of our foundation.

Novak Djokovic Foundation

Smart agency

Working with NavyYellow on the ‘Moja Kravica’ campaign was awesome. They really got what we were aiming for and brought some great ideas. They helped us give Moja Kravica a fresh look that spoke to teens in a way that felt real and natural.

Marko Ristic

Imlek

Building an internal product team takes time, hiring and constant coordination. We give you one experienced team that can move faster from day one.

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Common questions

What services does NavyYellow offer?

We work as your external product team across four areas: product strategy, product design, product development and product communication. That covers discovery, research and positioning; UI/UX, design systems and brand identity; web and Webflow development; and the landing pages, motion and campaign assets that take your product to market — delivered by one senior team rather than assembled from separate vendors.

How does the subscription model work, and what’s included?

You choose one of three monthly plans: Global at $4,999 (90 hours), Galactic at $9,999 (200 hours) or Interstellar at $14,999 (320 hours). Each plan includes a set number of active requests, a guaranteed average turnaround and access to the full team. You submit requests, we work through them in priority order, and you can pause or cancel at any time. If you have used at least half of your allocated hours, the remainder rolls over to the next month at no extra cost.

Do I have to start my subscription on the 1st of the month?

No, your subscription can start on any date that suits you. We tailor our billing cycle to match your start date, ensuring you get the full value of your plan.

How are payments and invoices handled?

Invoices are calculated and issued in U.S. dollars, and all payments must be made upfront before work begins. We provide detailed invoices and breakdowns for full transparency. However, we can issue invoices in other currencies too (CAD, EUR, GBP, and others).

Who owns the rights to the work created?

NavyYellow retains the copyright for all work unless the client purchases the source and project files for an additional fee. This ensures exclusivity and flexibility based on client needs.

Can I request revisions or additional work during my subscription?

Yes! Since you have a full team working on your project, you can request unlimited revisions within your allocated hours. If additional work is needed beyond your plan, we can discuss extending your subscription or creating a custom solution.

How long does a typical project take?

Timelines depend on project complexity, but with our structured subscription model, you receive dedicated focus from our entire team, ensuring fast turnarounds without compromising quality.

How do I get started with NavyYellow?

Getting started is simple! Reach out to us through our website or contact us directly. We’ll discuss your project needs, recommend the best plan for you, and once payment is processed, our full team will get to work on bringing your vision to life.

Have any additional questions? Email us at

info@navyyellow.com

READY TO MOVE YOUR PRODUCT FORWARD?

Whether you're launching a new product, improving an existing one or looking for a long-term product partner, tell us what you're building.

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30-minute strategy call • No commitment required